Friday 5 March 2010

5. How did you attract/address your audience?

In the opening sequence we attracted our target audience through their interests. We used poker terminology and real probability statistics (found in the ‘Dangerous Book for Boys’) which instils that the film is a serious poker film. The setting also indicated that the film is about poker.

The music is also a way we attracted our audience. By using legends such as Jimi Hendrix, Black Sabbath and The Prodigy, most men of the target audience would know of them either through popular music, their parents, or through personal experience. The tracks used are also famous tracks with effective beats that would draw anyone with a musical interest in. The choice to use popular music instead of composed music could also attract the fans of these bands and the type of music.

The topics and themes of the whole piece would attract the audience with an interest in drama and medical drama.

To attract the film students and film amateurs, the range of shots, angles (such as the angles in the close ups of Dave showing his decreasing mental state), effects (such as the grading, peephole effect, and ghost trail) and storyline would attract them.

If the film were to be made and advertised, we could advertise it as a debut piece to attract the film amateurs, whereas the story should attract the target audience. Using the popular music within the adverts would attract the music lovers.

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